Work

miscellaneous

Graphic Design
Branding and Identity
UX Research

These might not be big enough for their own page, but I still wanted to share them—they show a bit of my creativity and the different things I’ve explored :)

A collage of creative projects, featuring data visualizations, branding elements, playful stickers...

InteractionLab Graphic Design

Designed promotional stickers and flyers for the InteractionLab, combining fun and professional elements within university branding guidelines. seeing them pop up on laptops around campus was really rewarding! I also managed the printing and distribution process, ensuring the materials were delivered on time and met quality standards.

A collection of custom sticker designs created for the Interaction Lab

Personal Branding

Developed a personal branding identity that started as a playful exploration of geometric patterns back in high school. Over time, it evolved into a style that reflects my creativity and passion for design, which I now use across my projects. It’s been fun watching it grow and adapt with me—and just like myself, it’s always a work in progress.

A visual showcase of the Yeometrik branding project, featuring geometric pattern designs, logo explorations, and a personal resume

3D Mockups in Figma

Inspired by some creative designs I saw from users on Twitter, I decided to challenge myself and have some fun creating 3D-like mockups entirely in Figma. It was a great way to push the tool beyond its typical uses and expand my skills.

A side-by-side display of two sleek device mockups

Instagram UX Research

Conducted UX research to explore a less addictive and more user-centered interface for Instagram. This project included surveys, focus groups, diary studies, and a card-sorting exercise. Based on findings, I created a comprehensive report with design recommendations for reducing user fatigue and promoting healthier engagement.

A visualization of UX research findings, including a satisfaction chart for Instagram feature placements and a participant's proposed interface layout by a card sort activity

Faiv

As aiCall expanded into different activities, the team decided it was time for a rebranding. We created Faiv, a new brand inspired by the fact that we were five founders working with AI. Although the company ceased operations before the rebrand was made public, I’m still proud of the logo and promotional material I created for this new direction.

A branding concept for Faiv